Our Story

Our Story: Crafting Heritage, Delivering Trust

It began with a simple belief: Every woman deserves to wear Pakistani designer clothing that embodies craftsmanship, fits flawlessly, and arrives at her doorstep with the care it deserves.

For 13 years, I immersed myself in the world of luxury women’s fashion, working behind the scenes to perfect the art of bringing exquisite designs to life. But as I managed fulfilment for a leading Pakistani clothing brand, I witnessed a recurring frustration: beautiful designs were let down by inconsistent quality, impersonal service, and endless delivery delays.

The breaking point? Watching customers wait weeks for orders, only to receive poorly stitched outfits or wrong sizes. Hearing stories of brides stressed over delayed Eid collections. Seeing vibrant fabrics fray because of rushed production.

Kaarighar was born from that frustration.

Why We Exist

We’re not just another online store. We’re a rebellion against the status quo.

• Quality You Can Feel
  Having overseen production for years, I knew exactly where others cut corners. We work directly with trusted Pakistani artisans, handpicking every fabric and enforcing rigorous stitching standards. Every piece is inspected twice—once in Karachi, once in the UK—before it reaches you.

• Service That Feels Human
  No bots. No scripts. Just real people (like me!) answering your emails within hours. Need a size adjusted last-minute for a wedding? We’ll tailor it. Unsure how to style a kurta? We’ll send you a video.

• Delivery Done Right
  Tired of "3-4 weeks" shipping promises? So were we. That’s why we built our own UK warehouse. Your order is packed within 24 hours, and with next-day UK delivery, you’ll never miss a moment—whether it’s Eid, a wedding, or a spontaneous celebration.

Our Promise

Kaarighar (meaning "home of artistry" in Urdu) is more than a brand. It’s a commitment to:

• Preserving tradition through timeless Pakistani designs.

• Empowering women with clothing that makes them feel confident, not compromised.

• Simplifying luxury—because beautiful fashion shouldn’t come with headaches.

From my heart to your wardrobe,
Fazaan Mughal
Founder, Kaarighar